Web Member: Non-Profit Donation Portal

Website to manage fund-raising campaigns with personalized email message templates and link tracking

Technologies: ASPASP.NETecommereceHTML/CSSSOAVB.NET

Scope: 280 hours from May 2001 thru July 2001

Email engine with customizable templates and per-message personalization
Template driven webpage with click-through tracking and credit card processing

Web Member oversees fund-raising campaigns and provides membership management for non-profit organization. An Oracle backend system is used to maintain the member profiles and create email campaigns for donation requests. Each email is customized with a template specific for the selected campaign and individualized for the recipient. The donation link has embedded tracking information to trace click-through rate and display personalized messages to members on the donation page. A single website implementation with multiple themes handles donation requests across multiple client organizations.

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